Buy a License Plate

Protecting Lake Tahoe: One License Plate at a Time

Lake Tahoe is known around the world as a spectacular environmental treasure. California drivers have the unique opportunity to be a part of the continued efforts to protect this special place by purchasing a Lake Tahoe environmental license plate.

Plate with a Purpose

The Lake Tahoe license plate is an official plate issued by the Department of Motor Vehicles for vehicles registered in California. Proceeds from the plate benefit the California Tahoe Conservancy which funds environmental and public access projects at Lake Tahoe. Visit or call (800) 510-8246 for more information.

A New Look

The design of the Lake Tahoe license plate has been changed. The new design better reflects the stunning beauty of Lake Tahoe its surrounding mountains. California drivers with the old license plate design have the option of keeping their current plate or ordering a new one.

How Do I Get My Plate?

Lake Tahoe license plates start at $50 in addition to your usual annual registration fees. Applying for a Lake Tahoe license plate is easy. To purchase online and get details on personalized license plates, gift plates or commercial plates, visit

Conservancy Organizes Distribution of 200 Free Bags

Conservancy Organizes Distribution of 200 Free Bags.  Efforts Support Community Sustainability.

South Lake Tahoe, California – January 21, 2014 – “Remember your reusable bags,” touts the sign outside of Grocery Outlet. Thanks to the Conservancy distribution of 200 reusable bags, today’s first 200 EBT (food stamp) users at Grocery Outlet will walk away with a free cloth tote.

“Conservation is not something you do on a Saturday afternoon, it’s an everyday step towards creating a sustainable Tahoe community,” said Tahoe Conservancy (Conservancy) Executive Director Patrick Wright.

The bags feature the California and Nevada Tahoe license plates. Over 96% of the funds raised through the sale of Tahoe license plates support hiking and biking trails and watershed restoration projects such as the Lower Blackwood Creek Restoration, Sawmill Bike Trail and Rabe Meadow Bike Path. California Tahoe Conservancy and Nevada Division of State Lands are beneficiaries of the plate fees.

When the Conservancy approached Grocery Outlet, they were eager to participate.

“We suggested that the bags go towards EBT users to help them take part in the sustainability initiative,” said Grocery Outlet manager Kim Schouten.

The City of South Lake Tahoe’s single-use plastic bag ban went into effect on January 15, 2014. All shoppers will now pay a nominal fee for paper bags and are encouraged to utilize reusable bags.

Established in 1984, the mission of the Conservancy is to lead California’s efforts to restore and enhance the extraordinary natural and recreational resources of the Lake Tahoe Basin.


Victoria Ortiz
California Tahoe Conservancy
Phone: (530) 543-6063